From ports to paradise: Leveraging maritime tourism for blue economic growth
DOI:
https://doi.org/10.71085/rjhsa.04.04.135Keywords:
Maritime Tourism, Coastal Tourism, Marine Tourism, Blue Economy, Pakistan, Niche, Untapped Economy, Economy, EcologyAbstract
Currently, total contribution of blue economy to Pakistan’s economy is 95% which is mainly based on maritime trade. There is currently negligible amount of contribution of maritime/ Coastal Tourism to the total revenue of the country. The motive of the study is to highlight the prospect of maritime tourism in growth and development of blue economy of Pakistan. With CPEC in full swing, where Pakistan is experiencing massive transition in infrastructure, economic, and environmental sector there are bright chances of maritime tourism to prosper. Systematic review approach is adopted in this study. Data was collected data from reliable databases regarding tourism based blue economies across the globe. The study highlighted niche aspects which are making significant count for booming maritime and coastal tourism for different countries, taking these into consideration, it’s been highlighted how these aspects can be incorporated into Pakistan’s context to obtaining similar results as of countries.
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